Colenso BBDO’s impressive winning streak continues to roll on and, after adding Volkswagen, Samsung, a few extra Fonterra brands and another yet-to-be-announced client to the roster recently, it’s also picked up some work with Auckland Tourism Events and Economic Development (ATEED) and Heart of The City (HOTC) and will be using its skills to try and lure more domestic travellers to the region and more Aucklanders into the central city.

Colenso BBDO already works with HOTC, but there was a pitch earlier this year for ATEED’s ‘Brand Auckland’ and HOTC’s ‘Brand Central city’ (the final roster was thought to be Saatchi & Saatchi and Special Group) and the objective of the brief was to develop an articulation of Auckland through a single creative concept or an idea that can underpin communications for both organisations.

Story continues on StopPress