Last Friday saw the return of the Best Design Awards. Run by The Designers Institute of New Zealand, the annual showcase celebrates excellence in graphic, spatial, product, interactive and motion design along with four boutique awards.
This year saw a record return for Colenso BBDO.
The highly awarded language learning app Spark Kupu won 3 x Gold pins and 2 x Silver, with two of those golds awarded in the Nga Oho and Public Good categories – a collaboration between Spark, Rush Digital, Google, Franklin Road and Te Aka Māori Dictionary.
But it was New Zealand Breast Cancer Foundation’s Stop The Spread work which stole the show this year. Together with Resn, the project won a Purple and Gold Pin in the Interactive Marketing category.
In total, the agency won 1 Purple Pin, 4 Gold Pins, 4 Silver Pins and 2 Bronze Pins, with work also awarded for DB Breweries, New Zealand Book Council and Bank of New Zealand.
Says Mike Davison, Creative Director at Colenso BBDO, “As marketing expands into more and more realms, craft and design becomes increasingly more important. It’s great to see the breadth of work celebrated this year, work that would only be made possible by effective, multi-party and multi-discipline collaborations with our partners and clients.”