Tiger drinkers are fearless explorers of the unknown, always looking for new experiences. Our job was to activate Tiger’s new East Of What You Know positioning on-premise, in a way that people remembered. So we re-invented the Western bar snack. Designed in five Eastern flavours: Roasted Scorpion, Garlic Grasshopper, Peri Peri Cricket, Teriyaki Mealworm and Roasted Tarantula. Tiger Bar Snacks are the ultimate selection of salty, crunchy bites – matched perfectly with our Eastern beer. Prepared, packaged & presented in Tiger bars throughout Australasia, Tiger bar snacks are the ultimate experience-with-purchase, and the perfect invitation to try something East Of What You Know.