The People's Film
60 years ago the first New Zealand made Volkswagen rolled off the line in Otahuhu, Auckland. To celebrate this we asked kiwis to help us make a commemorative film. We clearly reignited a latent love for the brand as we received over 18 hours of footage and countless photos that we cleverly edited into 60 seconds. And the stories continue to pour in, as do the test drives. All thanks to The People’s Film, of the People’s Car, made by the people.